The Bella Blu Story
A passion for artisan craft and sun protection led to the launch of Bella Blu in Hong Kong in the summer of 2016. It was a labour of love for founder Jo Dixon, who sourced and designed the inaugural range of genuine Panama hats, and had them handmade in Ecuador.
The hats were enthusiastically received by the Hong Kong community, and that success led to the creation of this website. Now, you can purchase Bella Blu artisan hats from anywhere in the world.
The Bella Blu range features handmade genuine toquilla straw hats for both men and women. The Ecuadorian craftsmen are the best in the world, making each finely woven hat using traditional techniques that have been handed down over generations.
Storing and traveling with these precious hats is also made easier by Bella Blu's hat case. The bespoke design offers protection that will extend the life of your Panamas.
The hats and hat case are stylish additions to a lifestyle that the founders of Bella Blu embrace and want to share with you – happy sun-safe times with friends and family under clear blue skies.